Conference Agenda

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The National Directors Roundtable Conference is full of timely sessions packed with fresh ideas and innovative solutions to the issues facing today’s credit unions.

Monday, October 12, 2020

PreConference Workshop: Board Responsibilities and Liabilities

Presenter: Tom Glatt, Jr., Principal/Strategy Consultant, Glatt Consulting, Inc.

In 1994, the Organization for Economic Cooperation and Development (OECD), published the Principles for Effective Governance. Since their release, the principles have defined for governing bodies worldwide a foundational governing framework, clear expectations or governance engagement by board members, and a delineation of governance versus management responsibilities.

11:30 a.m. - 1:00 p.m.

PreConference Registration

(Those attending the main conference are welcome to register at this time as well)

1:00 – 1:15 p.m.

Opening Remarks

1:15 – 2:30 p.m.

Board Responsibilities and Liabilities

In these detailed sessions, Tom Glatt, Jr., will lead workshop participants deep into the OECD principles,

and in the process, showcase what today’s boards must concern themselves with to avoid poor organizational

performance and governance liability.

Additional Topics Covered in this Session Include:

■ Board and board member responsibilities

■ Board member recruitment and development

■ Governance accountability and liability

■ Self-assessment

■ And More!

2:30– 2:45 p.m.

Networking and Refreshment Break

2:45– 4:15 p.m.

Board Responsibilities and Liabilities (Continued)

4:15– 4:30 p.m.

PreConference Wrap Up

Monday Evening, October 12, 2020

Schedule subject to change. Registered guests are welcome during these (GP) credit union conference events.

Earn 19.1 CPE credits when you attend both the optional PreConference and Conference. (15.6 for main conference)

11:30 – 5:30 p.m.

Conference Registration

5:00 – 6:30 p.m. (GP)

Welcome Reception

Welcome Reception – Join “The Ones In Red,” and your credit union conference peers from across the country & their guests for cocktails, light dining & great conversation!

CU Conferences is grateful for the support of its sponsor, OM Financial, and would like to thank them for co-sponsoring the reception. Learn more about OM Financial.

Tuesday, October 13, 2020

7:30 – 8:30 a.m.

Conference Registration

7:30 – 8:30 a.m. (GP)

Sit-Down Breakfast

Join us for a hearty sit-down breakfast. Registered guests are welcome to attend.

8:30 – 8:45 a.m.

Opening Remarks

8:45 – 9:45 a.m.

Emotional Intelligence

Tom Glatt, Jr., Principal/Strategy Consultant, Glatt Consulting Group, Inc.

Today’s guidance regarding leadership quality and skill is heavily focused on emotional intelligence. Solid leaders, so the data trends suggest, possess high levels of emotional intelligence which they use to develop and inspire the diverse teams they are called to lead. But what exactly is emotional intelligence, and how should it be used in practice?

In this session, Tom will lead you through an exploration of emotional intelligence concepts, and showcase, with the right effort & approach, how you can strengthen the emotional intelligence of your senior leaders so they lead better for the benefit of all members.

9:45 – 10:05 a.m.

Networking and Refreshment Break

10:05 – 11:05 a.m.

Minority Majority Population in the U.S. and What That Means for Your Credit Union

Victor Corro, CEO, Coopera

As we continue to see a dramatic demographic shift to a majority-minority, credit union executives are struggling with ONE profound question: Is it better to position your credit union as multicultural or focus instead on one segment at a time? Victor unlocks the mystery as he walks through 5 Essential Insights to building a Cultural Segmentation Model to grow as your market shifts. Why? Different market segments exhibit varied consumption and behavior patterns. He shows how to respond using similar strategies that helped other credit unions increase Hispanic membership by 10.7%, boost lending by 4.3% and better serve your market.

11:05 a.m. – 12:05 p.m.

2021 Credit Union Visions: Time for Disruptive Transformation

Kevin Blair, President/CEO, NewGround

Experts around the world agree that financial services retail environments will undergo more change in the upcoming decade than the industry has experienced in the last century. Preparing for the near future of 2021 means being ready to evolve and adapt to these changes through transformation. Market consolidation, technology integration, virtualization of the member experience, & uncertainty on the role of the branch will stretch managerial competencies beyond their comfort zones. Today’s retail strategies and environments must transform their vision to meet the evolving demands of members. In this presentation, you will learn how the top performing organizations are repositioning themselves to meet the shifting demands of members and are thriving in the midst of the market uncertainty.

  • Understand key market drivers
  • Top industry retail distribution trends leading into 2021 and beyond
  • Case studies of top industry performer implementing transformational change

12:05 – 1:15 p.m. (GP)

Group Luncheon

Join us for lunch. Registered guests are welcome to attend.

1:15 – 2:15 p.m.

Gender Pay Equity Solved

Christie Summervill, CEO, BalancedComp

How do you know whether your company is engaged in meaningful pay analyses and committed to eradicating pay disparities between workers of different genders? Can you prove it upon request of internal or external stakeholders? Companies not analyzing pay equity, or doing it just once per year, are incurring unnecessary risk. During this session, Christie will show you pragmatically how to assess risk, evaluate your commitment to pay equity, and clearly demonstrate findings.

2:15 – 3:15 p.m.

How to Attract Younger Board Members

Cory Thomas, Board Member, FCU; CEO, Impact Insurance Agency, Inc.

Finding younger board members is always challenging. Join a millennial credit union associate board member, Cory Thomas, for an informative presentation that will address these and other important issues . . .

  • Why it’s important to attract younger board members
  • The statistical results of attracting younger board members
  • How and where to find interested or qualified younger credit union board members

3:15 – 3:30 p.m.

Daily Wrap-Up

Wednesday, October 14, 2020

7:30 – 8:30 a.m. (GP)

Sit-Down Breakfast

Join us for a hearty sit-down breakfast. Registered guests are welcome to attend.

8:30 – 8:45 a.m.

Opening Remarks

8:45 – 9:45 a.m.

U.S. Economic Outlook & Its Impact on Credit Unions

Steven Rick, Chief Economist, CUNA Mutual Group

Steven will discuss how the global economy, the overall financial sector and the labor market will affect the U.S. economy, U.S. interest rates and ultimately, your credit union’s balance sheet and earnings performance. He will also analyze and establish standards against which your credit union’s own performance can be measured.

Additionally, Mr. Rick will identify trends of savings and loan activity, and weigh the influence of future economic events on growth patterns out into 2023.

9:45 – 10:05 a.m.

Networking and Refreshment Break

10:05 – 11:05 a.m.

Roundtable Discussion By Asset Size

One of the most valuable aspects of attending a conference is the opportunity to network with other credit union professionals from across the country. Networking with those from credit unions of similar asset size is even a greater benefit. Join fellow attendees for a roundtable session to discuss the pressing issues facing credit unions.

11:05 a.m. – 12:05 p.m.

Journey Mapping: Standardizing Your Service and Experience Expectations - Part I

Taylor Wells, Communications Director, on the Mark Strategies

How do you want members to feel when they do business with you? This is one of several important questions your leadership team considers as you map out what your member experience looks like at each touchpoint. Taylor guides you through the process of determining the standards you believe will make your credit union more memorable.

This session will provide you with a map for making your credit union more memorable, and a mapping process to standardize service and experiences across your organization for each delivery demand.

12:05 – 1:15 p.m. (GP)

Sit-Down Luncheon

Join us for lunch. Registered guests are welcome to attend.

1:15 p.m. – 2:15 p.m.

Journey Mapping: Standardizing Your Service and Experience Expectations - Part II

Taylor Wells, Communications Director, on the Mark Strategies

Taylor Wells will continue his presentation and highlight the measurable goals for meeting and exceeding standards and show how being accountable is a way to measure for non-compliance.

2:15 p.m. – 3:15 p.m.

The Escalator Effect: The Four Factors to Actualize Your CU's Success

Dr. Neil Goldman, Senior Partner, Goldman Consulting & Strategy (GCS), Inc.

As detailed in his new book — The Escalator Effect — Dr. Goldman will share the four essential rules of organizational success. These vital factors will help you understand & describe your key strengths and weaknesses, and then help you prescribe a path to enhanced growth. By understanding their order and interrelationship, the four steps will help you escalate your success. You will have the opportunity to purchase Neil’s book during a book signing following his session.

3:15 p.m. – 3:30 p.m.

Daily Wrap-Up

Thursday, October 15, 2020

7:30 – 8:30 a.m. (GP)

Sit-Down Breakfast

Join us for a hearty sit-down breakfast. Registered guests are welcome to attend.

8:30 – 8:40 a.m.

Opening Remarks

8:40 a.m. – 9:40 a.m.

The Seven Pillars of Financial and Lending Success

Brett Christensen, Owner, CU Lending Advice, LLC

If you want exceptional financial numbers, you need to run your credit union in a way that will result in high earnings and net worth. In this session, Brett will share seven strategic and foundational pillars that will produce a sustainable ROA above 1.50% and net worth in excess of 12.0%. Topics to be covered include:

  • Expense reduction strategies
  • Increasing income by becoming a better DIRECT auto lender
  • The importance of finding and motivating true salespeople
  • The importance of business development
  • Why you must centralize all lending and sales functions

9:40 – 10:00 a.m.

Networking Refreshment Break

10:00 a.m. – 11:00 a.m.

Embracing Borrowers with Zeal in this Gig Economy

Sheilah Montgomery, President, Proactive Impact, LLC

Lending is one of the most important functions in the credit union. With or without a strong economy, lending is the financial activity that drives growth for the credit union and provides financial security for the membership. America has a rapidly growing gig economy. 1 in 3 Americans are part of this innovative workforce. Matching aspirations with inspirations can open up opportunities for loans. Using paper grade scoring is a good method to monitor and manage this part of the loan portfolio.

11:00 a.m. – 12:00 p.m.

Measure, Monitor and Maximize Your Success

Dr. Neil Goldman, Senior Partner, Goldman Consulting & Strategy (GCS), Inc.

Building on the Escalator Model described in Neil’s earlier session, Dr. Goldman will share rules of focus, measurement and execution, and how to ensure alignment of purpose, goals, & corresponding metrics.

This interactive session will help you hone and align your focus and goals, and then measure and monitor your credit union’s progress towards their attainment.

12:05 p.m. – 12:15 p.m.

Conference Wrap-Up

Take the Afternoon & Evening to Enjoy the Sites, Sounds & Flavors of Las Vegas!

Friday, October 16, 2020

Travel Day - Have A Safe Trip Home