Conference Agenda

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The National Credit Union Conference for Directors and Senior Management is full of timely sessions packed with fresh ideas and innovative solutions to the issues facing today’s credit unions.

Thursday, May 16, 2019

Schedule subject to change. Registered guests are welcome during these (GP) credit union conference events.

Earn 12 CPE credits while attending this conference.

11:30 a.m. - 1:00 p.m.

Conference Registration

1:00 – 1:15 p.m.

Opening Remarks

1:15 – 2:15 p.m.

Rediscovering Your Bylaws

David Reed, Attorney At Law, Reed & Jolly, PLLC

Your bylaws are the rules adopted by the board that govern the internal operation of the credit union. From the relationship with members to board duties and supervisory committee powers to dividend declaration, the bylaws control the essential elements of your credit union’s affairs. Unfortunately, this important document is often overlooked as a source of guidance. More troubling is the fact that some credit unions fail to update their bylaws with new board resolutions, leaving them incomplete or, worse, inaccurate. The importance of bylaws has grown as they have been re-incorporated into NCUA regulations and have become the subject of increased regulatory examination to protect “fundamental member rights.” Your bylaws must meet the needs of your credit union as well as pass regulatory scrutiny. Will yours pass the test?

2:15 – 2:30 p.m.

Networking and Refreshment Break

2:30 – 3:30 p.m.

So You Want to Hire a New CEO?

Bruce Kempkes, Former Assistant Iowa Attorney General

Selecting a new CEO is among the most important decisions your board will make. Bruce Kempkes will guide conference participants through the vital questions you must consider.

  • When should a board start planning for a new CEO?
  • How should a board prepare for a CEO’s planned or unplanned departure?
  • Whom, if anyone, should a board hire to help it negotiate the path for hiring a new CEO?
  • What role, if any, should an outgoing CEO play in hiring a new CEO?
  • What is the importance of defining in writing the specific roles of board members and the board’s various committees regarding the hiring of a new CEO?
  • What due diligence is necessary if the board wants to hire a particular internal candidate?
  • What due diligence is necessary before the board makes an offer to a prospective CEO candidate?
  • What due diligence is necessary for transitioning to a new CEO who has accepted an offer of employment?
  • What IRS regulations & tax laws should a board consider in determining the amount of compensation offered to a prospective CEO candidate?
  • What should a board put in its policy regarding payment of CEO compensation?

3:30 – 3:45 p.m.

Daily Wrap Up

5:00 – 6:00 p.m.

Welcome Reception

Join us for cocktails, light dining, and great conversation. Registered guests are welcome to attend.

Friday, May 17, 2019

8:00 – 9:00 a.m.

Sit-Down Breakfast

Join us for a hearty sit-down breakfast. Registered guests are welcome to attend.

9:15 – 10:15 a.m.

Marketing Ideas to Partner with Your Community and Grow Your Credit Union

Lynn Giuliani, CSP, President/Founder, Progressions, Inc.

In this highly interactive session you will explore numerous new approaches to partnering with businesses, organizations and non-profits to enhance your brand recognition and grow your credit union.

Your credit union undoubtedly gets requests daily for donations. During Lynn Giuliani’s presentation, you’ll learn how to maximize those contributions through partnerships in your community. Take back new ideas, campaigns, and strategies to your CEO that provide you a solid return on your investment. Hear from other credit unions about their best practices and share your own.

10:15 – 10:30 a.m.

Networking and Refreshment Break

10:30 – 11:30 a.m.

The E7 Factor: How a Leader’s Energy Impacts Performance, Engagement & Profit

Shari B. Roth, Executive Coach, Managing Partner, CAPITAL iDEA

Whether from increasing demands to produce more, the pressure to be plugged in 24/7, or the general uncertainty of what the future may bring, leaders seem to be surrounded by stress. These stressors can trigger negative, catabolic energy, which over time, has a destructive effect on performance, engagement and ultimately the bottom-line.

The energy that exists in an organization impacts how effective the actions taken will be. In this session, you will be encouraged to think about how your team responds when presented with a problem or challenge . . .

  • Recognize the range of energy from destructive to productive
  • Understand the hidden factors that sabotage results
  • Learn how a leader’s energy influences your credit union’s culture and performance
  • Methods a leader can employ to shift their energy and positively impact their teams

11:35 a.m. – 12:35 p.m.

7 Habits of Highly Effective Boards

Ancin Cooley, Principal, Synergy Credit Union Consulting

The presence of a strong board leadership creates a sustainable advantage for a credit union. However, in the absence of board leadership, a credit union will likely suffer financially, and ultimately hurt its members. Finding the right balance between board and management leadership is essential to creating a sustainable culture, reducing risk, and providing value to members. A few of the topics discussed include:

  • Conduct effective board evaluations
  • Governance best practices
  • Dealing with underperforming directors
  • Implementing the risk appetite and risk tolerance statements
  • Effectively prepare & address management & board succession
  • When to stay out of the way of management

12:35 – 1:35 p.m.

Group Luncheon

Join us for lunch. Registered guests are welcome to attend.

1:35 – 2:35 p.m.

Spotting the “Red Flags”: An Interactive Approach to Reading the Board Packet

Diane Reed, President, CU Doctor

As a board member, you’re in the hot seat. It’s your job to manage the general direction and control of the credit union and be the watchdog for your members. Each month, you receive your packet filled with tons of information regarding your institution’s financial performance and general activities. By now, you probably know how to read the financial statements and “dashboard” reports on performance . . . but, how do you spot potential problems? In this informative session we examine the ins & outs of effective board package evaluation and shed light on how to recognize potential red flags before it is too late.

2:40 – 3:40 p.m.

Recognizing and Dealing with Conflicts of Interest

David Reed, Attorney At Law, Reed & Jolly, PLLC

Having a conflict of interest does not make a volunteer a bad person or imply they’re trying to do something wrong. It simply means they have a relationship which places them at risk of putting their own interest ahead of the credit union. Perhaps no single issue has caused more emotionally charged moments in a boardroom than conflicts of interest; yet they are relatively simple to recognize and even easier to deal with, if you know what to do & when to do it. Unfortunately, if they are ignored they can lead to hurt feelings, distrust and even increased risk of liability. Join David as he breaks down the issue of conflicts of interest and gives you the tools & technics needed to avoid this potential governance landmine.

3:40 – 4:00 p.m.

Daily Wrap-Up

Saturday, May 18, 2019

8:00 – 9:00 a.m.

Sit-Down Breakfast

Join us for a hearty sit-down breakfast. Registered guests are welcome to attend.

9:00 – 9:05 a.m.

Opening Remarks

9:05 – 10:05 a.m.

Redefine Your Credit Union’s Culture

Ancin Cooley, Principal, Synergy Credit Union Consulting

Small and larger credit unions often lack the institutional framework to understand their risk appetite, talent risk, and institutional biases. This insightful and entertaining presentation will provide credit union leaders with the tools and resources needed to push their credit unions forward. After attending this session, the attendees will be able to:

  • Define their institution’s risk appetite
  • Manage their talent risk
  • Understand their institutional biases

10:05 – 10:20 a.m.

Networking and Refreshment Break

10:20 – 11:20 a.m.

Leverage Business Intelligence to Maximize Your Credit Union Data

Derek Wilson, President, CDO Advisors

Regardless of your revenue asset size, your greatest asset to improve credit union operations is your enterprise data. This information is collected in various formats and at different touch points with your members. This includes pulling information from structured data such as databases or unstructured data such as emails or call center notes. Managing this data and creating effective business intelligence tools is critical to your success.

Join Derek Wilson for a discussion of what a business intelligence program is and how to implement or enhance your current use of your data. Consider the benefits of business intelligence:

  • Accelerating and improving data driven decision making
  • Optimizing internal business processes
  • Increasing operational efficiency
  • Driving new revenues through analytics
  • Identifying trends
  • Spotting business problems that need to be addressed

11:25 a.m. – 12:25 p.m.

Exceeding Member Expectations

Lynn Giuliani, CSP, President/Founder, Progressions, Inc.

Only your members can define your true success, by their loyalty, referrals and repeat business. Their choice of using your credit union to help them with their financial needs is what makes your credit union grow. To earn that choice you must be ahead of your competitors in service, products and delivery.

Lynn Giuliani will reveal new ways of exceeding member expectations by going beyond the norm. Brisk table exchanges and new ideas will send you back to your credit unions with stimulating initiatives.

12:25 – 12:45 p.m.

Daily Wrap-Up

Take the Afternoon & Evening to Enjoy the Sites, Sounds & Flavors of New Orleans!

Sunday, May 19, 2019

Travel Day. Have a safe trip home!