Maximizing Your CU’s Earnings Conference
Register

Caesars Palace
Las Vegas, Nevada
February 22 – 25, 2018 – Brochure Coming Soon

Register ONLY for the Maximizing Your CU’s Earnings Conference

Register for BOTH the Maximizing Your Credit Union’s Earnings Conference and Business Development/Marketing Conferences

Hotel Information

Caesars Palace | 3570 South Las Vegas Blvd. | Las Vegas, Nevada | 89109

To Book Your Room At Caesars Palace:

  • Book your room online
  • Call Caesars Palace at 866-227-5944 to make your reservation. Please mention CU Conferences to receive special rates starting a $199*.
  • Rate does not include a $35 per night resort fee.
  • Rate based on availability
  • If you are unable to book your room, call CU Conferences at 888-465-6010 for assistance.
Date Maximizing Your Credit Union’s Earnings Conference
Maximizing Your Credit Union’s Earnings Conference AND Business Development/Marketing Conference
On or Before December 20, 2017 $1045 $1645
December 21, 2017 – January 18, 2018 $1095 $1695
January 19, 2018 and Beyond $1145 $1745
Guest Program $229 $399

 

Maximizing Your Credit Union’s Earnings Conference Guest Program:

For just $229, your registered guest can enjoy all the excitement of Caesars Palace along with the following events:

  • Thursday’s Welcome Reception
  • Friday’s Sit-Down Breakfast
  • Friday’s Sit-Down Luncheon
  • Saturday’s Sit-Down Breakfast

Who Will Attend

  • Business Development Managers
  • Marketing Team
  • CEOs
  • Directors
  • Board Chairs
  • Supervisory Committee Members
  • Senior Management
  • Committee Members
  • Branch Managers

Agenda – Subject To Change – GP= Guest Program: Registered Guest Are Welcome To Join You At These Events

Thursday, 02-22-18

5:00 p.m. – 6:00 p.m.
Registration for Maximizing Your Credit Union’s Earnings Conference
6:00 p.m. – 7:00 p.m.(GP) Welcome Reception – Enjoy cocktails, light dining, networking & great conversation.

Friday, 02-23-18

8:00 a.m. – 9:00 a.m. (GP)
Sit-Down Breakfast
9:00 a.m. – 9:15 a.m. Opening Remarks
9:15 a.m. – 10:15 a.m. Top 100 CUs in Profitability
Rory Rowland, President, Rowland Consulting
10:15 a.m. – 10:30 a.m. Networking/Refreshment Break
10:30 a.m. – 11:30 a.m. Loan and Share Pricing Mistakes That Impact Earnings and Capital
Ancin Cooley, CIA, CISA, Principal, Synergy Credit Union Consulting
11:35 a.m. – 12:35 p.m. Selecting Critical Vendors
Tom Glatt, Jr., Executive Consultant/Owner, Glatt Consulting Group, Inc.
12:35 p.m. – 1:35 p.m. (GP) Group Luncheon
1:35 p.m. – 2:35 p.m. Managing Your Media Dollars in a Constantly Fragmenting Landscape
Holly Arter, Marketing Consultant/Media Strategist, Braid Creative & Consulting
2:40 p.m. – 3:40 p .m. Attracting and Retaining Quality Credit Union Members.  Are Your Ready to Compete?
Bill McKenna, Vice President of Marketing, American Heritage Credit Union
3:40 p.m. – 4:00 p.m. Daily Wrap-Up

Saturday, 02-24-18

8:00 a.m. – 9:00 a.m. (GP) Sit-Down Breakfast
9:00 a.m. – 9:15 a.m. Opening Remarks
9:15 a.m. – 10:15 a.m.
Engaging Today’s Consumer – Everything Has Changed – Part I
Keith Brannan, CMO, Kasasa
10:15 a.m. – 10:30 a.m. Networking/Refreshment Break
10:30 a.m. – 11:30 a.m. Engaging Today’s Consumer – Everything Has Changed – Part II
Keith Brannan, CMO, Kasasa
11:35 a.m. – 12:35 p.m. Keys for Your CU to Survive in a Crowded Market.  Brand + Community + Plan
Nicolette Lemmon, President, LemmonTree Marketing Group
12:35 p.m. – 12:45 p.m.
Conference Wrap-Up

Sunday, 02-25-18

Travel Day – Have a Safe Trip Home
Brochure Coming Soon
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