Annual Social Media Conference
Register

Hyatt Regency Vancouver
July 20 – 23, 2017

Vancouver, British Columbia, Canada
Register  – Brochure

Join some of the top social media experts as we gather for informative sessions and discussions on today’s important issues surrounding social media.

Hotel and Travel Information

Hyatt Regency Vancouver | 655 Burrard Street | Vancouver, British Columbia, Canada | 1-604-683-1234

To Book Your Room At The Hyatt Regency Vancouver:

  • Book your room online
  • Call the Hyatt Regency Vancouver at 1-604-683-1234 to make your reservation.
  • Please mention CU Conferences to receive special rates starting a $299 (CAD).
  • If you are unable to book your room online or by calling the hotel, please contact
    CU Conferences at 888-465-6010 for assistance.
  • Self-parking available for $35.57 (CAD) per night and valet parking available for $45.74 (CAD) per night
    (Prices subject to change)
  • Rates based on availability

Travel Information

  • Passport required
  • The best airport to fly into is the Vancouver International Airport (YVR)
  • For airfare and car rental, call Altair Travel Toll Free at 800-264-3316, Mon – Fri from 8:30 a.m. – 5:30 p.m. Central Standard Time. Ask for a corporate agent. There is a nominal service charge for their services.
Date Investment
On or Before May 18, 2017 $995
May 19 , 2017 – June 15, 2017 $1045
June 16, 2017 and Beyond $1095
Guest Program $225

Social Media Conference:

For just $225, your registered guest can enjoy all the pleasures of the Hyatt Regency Vancouver along with the following events:

  • Thursday”s Welcome Reception
  • Friday’s Sit-Down Breakfast
  • Friday’s Sit-Down Luncheon
  • Saturday’s Sit-Down Breakfast

Who Will Attend

  • Social Media Specialists
  • Marketing Managers
  • Business Development Managers
  • CEOs
  • Board of Directors
  • Board Chairs
  • Supervisory Committee Members
  • Senior Management
  • Committee Members
  • Branch Managers

Agenda – Subject to Change

Thursday, 07-20-17

10:00 a.m. – 1:00 p.m. Conference Registration
10:30 a.m. – 11:30 a.m. Optional Bonus Session: Perhaps your credit union has been using social media for quite some time but you need some pointers to unleash the power of the social media channels. Maybe your credit union is just beginning to use social media as a marketing tool to reach your members. Join some of our conference presenters as they work with you one-on-one to guide you through fine-tuning your personal social media accounts, including Facebook, Twitter, and more. Utilize this time to ask specific questions relevant to your marketing goals before delving into the rest of the conference sessions. You’ll learn just how powerful social media can be for your credit union.
11:30 a.m. – 1:00 p.m. Lunch on Your Own
1:00 – 1:15 p.m. Opening Remarks
1:15 – 2:15 p.m. Social Media Policy
Tom Glatt, Jr., Executive Consultant, Glatt Consulting
2:15 p.m. – 2:30 p.m. Networking/Refreshment Break
2:30 p.m. – 3:30 p.m. Facebook Advertising on a Budget
Matt Hodson, Senior Systems Analyst/Marketing Communications, Arizona State University; Principal, MKH Consulting
3:30 p.m. – 3:45 p.m. Wrap-Up
5:00 p.m. – 6:00 p.m. (GP) Welcome Reception: Enjoy cocktails, light dining and networking with your peers from across the country and “The Ones In Red”.

Friday, 07-21-17

8:00 a.m. – 9:00 a.m. (GP) Sit-Down Breakfast
9:00 a.m. – 9:15 a.m. Opening Remarks
9:15 a.m. – 10:15 a.m. Social Media Content That Makes An Impact: Increasing Engagement and Results
Lindsay Laderoute, Digital Content Developer, Redstone Federal Credit Union
10:15 a.m. – 10:30 a.m. Networking/Refreshment Break
10:30 a.m. – 11:30 a.m. Social Storytelling
Matt Hodson, Senior Systems Analyst/Marketing Communications, Arizona State University; Principal, MKH Consulting
11:35 a.m. – 12:35 p.m. Recalculating Social Media ROI – Part I
Tom Glatt, Jr., Executive Consultant, Glatt Consulting
12:35 p.m. – 1:35 p.m. (S/G) Group Luncheon
1:35 p.m. – 2:35 p.m. Recalculating Social Media ROI – Part II
Tom Glatt, Jr., Executive Consultant, Glatt Consulting
2:40 p.m. – 3:40 p.m. Social Media:  How It Can Work With Your Other Marketing Efforts
Holly Arter, Marketing Consultant/Media Strategist, Braid Creative
Tara Street, Brand Strategist/Creative Director, Braid Creative
3:40 p.m. – 4:00 p.m. Daily Wrap-Up

Saturday, 07-22-17

8:00 a.m. – 9:00 a.m. (S/G) Sit-Down Breakfast
9:00 a.m. – 9:05 a.m. Opening Remarks
9:05 a.m. – 10:05 a.m. Creative Social Media Response Protocol and Reporting Structure
Fatemeh Fakharie, Digital Content Strategist, Northwest Community CU
10:05 a.m. – 10:20 a.m. Networking/Refreshment Break
10:20 a.m. – 11:20 a.m. The Rise of Video in Social Media
Holly Arter, Marketing Consultant/Media Strategist, Braid Creative
11:20 a.m. – 12:20 p.m. Panel Discussion: Ask Questions. Share Ideas. Leave With Valuable Knowledge!
12:20 p.m. – 12:30 p.m. Conference Wrap-Up

Sunday, 07-23-17

Travel Day – Have a Save Trip Home!

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